VM’s Pratibha, A two day national level summer project competition was organized on 19th and 20th September, 2008 at V.M.Patel Institute of Management, Ganpat University, Mehsana.
B-School Students from different parts of India came up with excellent presentation which helped to gain real life insights into management world, and students also shared their exposure to competitive situations with their colleagues. Industry professionals were invited to Judge the performance of the students.
Stealing the show, Shweta Mishra from N.R.Institute of Business Management, Ahmedabad won the first prize. She presented a research report on “The Determinants of Advertising and Promotions at Ahmedabad City Mall”.
Renu Jashnani from Maeer’s MIT school of business, Pune; presented an excellent report on the Brand recall of Kingfisher Beer. Her study was based in Bangalore, and she came up with real insights into what are the consumer preferences for Beer consumption.
There was one eye catching innovative business development plan developed by Purvish Shah of V.M.Patel Institute of Management, Kherva. He presented social entrepreneur approach to an innovative device called the solar mosquito destroyer. It is an eco friendly mosquito killing device, which requires no electricity to operate.
The prizes for the events were sponsored by Johnson screen Pvt Ltd and Axis Bank.
VM’s Pratibha 2008 was inaugurated on 19th September in presence of Shri. P.K.Laheri. The director of the Institute Dr. Mahendra Sharma was the convener of the event, while Prof. Maurvi Pandya and Prof. Sheetal Badshah were chief coordinators.
(Inputs By: Purvish Shah & Paras Shah (Student Media Coordinators – VM Patel Institute of Management, Ganpat University, Kherva - Mehsana.)
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